Advanced Instagram Marketing for Real Estate
Course Number: 49528
Instructor: Summer Swope
Learn the latest strategies and techniques to elevate your Instagram presence, from understanding the algorithm to creating engaging content, using hashtags effectively, leveraging Instagram Stories and Reels, building a loyal community, and tracking your performance with analytics. Whether you're a seasoned pro or new to Instagram marketing, this course will empower you to achieve greater success in the competitive world of real estate.
*Area and Boundary Coverage – What is it really?
Course # 46926
Instructor: Brandi Abercrombie
This course will focus on the area and boundary paragraph in the Texas Real Estate Commission contracts, what it means and how to adequately explain it to buyers. We will cover why it’s on the contract, how important the quality of survey provided is to the availability of the coverage and what the Realtor and buyer should look at on the title commitment. We will review real life examples of area and boundary claims to solidify the awareness of the importance of this additional title policy coverage for buyers.
*Qualifies for 1-hour TREC approved Contracts CE Credit
*Avoiding Common Contract Mistakes
Course # 48896
Instructor: Brandi Abercrombie, Summer Swope
This contracts credit certified course covers common contract mistakes and the consequences of making those errors. We will discuss everything from getting the correct seller(s) to sign the contract to being sure you have all of the correct contract addenda in this one hour class.
*Qualifies for 1-hour TREC approved Contracts CE Credit
Branding For Real Estate
Course # 49527
Instructor: Summer Swope
In this class, we delve into the essence of branding. We'll analyze established brands to understand their strengths and weaknesses. Through introspection, we'll identify our personal values, professional strengths, and narratives, laying the groundwork for our brand. Participants will emerge with a draft of their brand mission statement and client profile.
Business Planning for Real Estate Success
Course #45290
Instructor: Summer Swope
Creating a written business plan is one of the most important elements of a strong, sustainable real estate business. In this class, we will discuss strategies to create a simple business plan by analyzing strengths, weaknesses, opportunities, and threats. We will help with setting attainable and realistic goals to keep real estate agents focused year after year.
Buyer Scripts: Enhancing Your Value Proposition
Course # 49698
Instructor: Summer Swope
Learn buyer psychology, crafting compelling scripts, uncovering needs, presenting value, overcoming objections, and closing deals effectively in real estate.
Client-Centric Real Estate: Prioritizing Service over Sales
Course # 49473
Instructor: Summer Swope
In this course, agents will discover how to build lasting relationships with clients by prioritizing service over sales. Learn the steps to serving customers before, during, and after transactions to secure repeat and referral business.
Crafting Compelling Listing Descriptions
Course # 49475
Instructor: Summer Swope
In this class, we'll dissect real listing descriptions to uncover their buyer-attracting magic. You'll grasp the critical components for captivating listings and leave armed with tools to help your properties fly off the market.
Data-driven Credibility: Stats in Real Estate
Course # 49470
Instructor: Summer Swope
Real estate professionals will discover the power of leveraging statistics to enhance their credibility and decision-making. Participants will gain practical insights and tools to elevate their real estate practices. Whether you're a seasoned agent or new to the field, this course will empower you to harness the potential of data-driven strategies for success in real estate.
Effective Methods for Generating New Business
Course #45291
Instructor: Summer Swope
Generating leads is one of the most important things agents should do to ensure long-term success in real estate. We will discuss lead generation methods such as email, text, social media marketing, and several others along with tools and resources to assist with getting and converting leads.
Elevating Local Competency: A Guide for Real Estate Agents
Course # 49471
Instructor: Summer Swope
Join us to discover how real estate agents can elevate local competency through market insights, networking, SEO, and social media content.
Google for Real Estate Agents
Course # 45656
Instructor: Summer Swope
Google is a necessity for real estate agents who plan to have any online presence. This class will discuss the basics of google - utilizing and optimizing your Google My Business profile, understanding google reviews and connecting to YouTube through your business profile. We will discuss the google advertising options available for real estate agents and focus on different ways to build credibility through your online presence.
Instagram Reels for Real Estate Agents
Course # 46408
Instructor: Summer Swope
Real Estate agents have an incredible amount of market knowledge and information to share with consumers who are considering buying or selling real estate. If agents continue to wait until they’re working with a client, all the incredible market specific knowledge they have won’t be utilized to bring in new business! Now is the time to start making short-form video through Instagram reels to educate and inform consumers while attracting new business.
InstaStart: Instagram Basics for Real Estate Beginners
Course # 49466
Instructor: Summer Swope
Whether you're new to the platform or looking to up your game, this class covers everything you need to know to kickstart your Instagram presence. Learn how to set up your profile, navigate the app, create compelling content, use hashtags effectively, and track your performance with Instagram Insights.
Introduction to Canva for Real Estate Marketing
Course # 46664
Instructor: Summer Swope
Canva is a free graphic design tool with built-in templates to give your real estate flyers, brochures, and social media posts a polished, professional appearance. In this class, we will show real estate agents how to customize these designs to market listings, open houses, and so much more.
Introduction to Commercial Real Estate
Course # 49730
Instructor: Brandi Abercrombie
Real estate professionals may not realize the vast difference between residential real estate and commercial real estate. Not knowing the difference could be costly for the consumer AND the Realtor. This class will provide an overview of the differences and provide resources for those who desire to move into the commercial real estate space.
*Qualifies for 1-hour TREC approved Contracts CE Credit
*Legal Update I (2024-2025)
Course # 47600
Instructor: Brandi Abercrombie
Legal Update I is a non-elective TREC approved course that all license holders must take every renewal cycle to renew their license. This course covers the legal aspects of conducting real estate business.
**Legal Update II (2024-2025)
Course # 47601
Instructor: Brandi Abercrombie
Legal Update II is a non-elective TREC approved course that all license holders must take every renewal cycle to renew their license. This course covers the legal aspects of conducting real estate business.
**Legal Update I and Legal Update II satisfies The Texas Real Estate Commission (TREC) required 8 hours of Texas Legal Updates as part of the licensee's continuing education. Every 2 years, TREC releases up-to-date curriculum for Texas Legal Update I and II.
Leveraging Artificial Intelligence as a Real Estate Agent
Course # 47348
Instructor: Summer Swope
This class is designed to equip real estate agents with the knowledge and practical insights to effectively utilize AI in their daily operations.
Managing Your Real Estate Reputation Online
Course # 46660
Instructor: Summer Swope
When looking online for a real estate agent, consumers almost always trust the ratings and reviews they find, whether good or bad. In this class, we will take a look at several review platforms, share tips for optimizing your profiles on each platform, and discuss how to get, respond to, and leverage reviews, on and offline.
MUDS, PUDS and PIDS
Course # 46663
Instructor: Brandi Abercrombie
This course will cover the differences and similarities in MUDS (Municipal Utility Districts), PUDS (Public Utility Districts), and PIDS (Public Improvement Districts). Attention will be paid to identifying these types of properties, what the requirements are for disclosure to purchasers, and how to make those disclosures.
Property Taxes in Texas
Course # 49344
Instructor: Brandi Abercrombie
This class offers a basic look at the property tax process in Texas. It will help real estate agents gain knowledge in the ad valorem tax process, a study of tax exemptions, pro-rations, tax liens, and how they impact the real estate closing.
Real Estate in the Palm of Your Hand
Course # 46014
Instructor: Summer Swope
PalmAgent ONE is real estate’s #1 closing cost app that provides calculators to prepare estimates, net sheets, and more. In this class, we will demo this powerful tool live so you’re equipped to answer client questions quickly and easily while on-the-go or at the office.
Seller Scripts: Strategies for Real Estate Agents
Course # 49458
Instructor: Summer Swope
Learn seller psychology, rapport building, objection handling, and closing techniques to secure listings confidently.
Short Term Rental 101
Course # 45196
Instructor: Summer Swope
The Short Term Rental 101 course will cover the definition of a short term rental, the differences as well as the pros and cons of long term and short term rentals. We will review resources available for real estate agents and consumers to consider when looking at investment properties. We will also cover: common questions about short term rentals, the difference between vacation rental companies and property management companies, and calculating basic returns and costs of short term renting and long term renting.
Social Media Guide for Real Estate Agents
Course # 49474
Instructor: Summer Swope
The Social Media Guide for Real Estate Agents course will cover three of the top social media platforms. The class will cover why social media is an important part of a real estate agent's marketing strategy. We will discuss the difference between personal accounts and professional accounts. We will review the content that works best on each platform. The course will cover strategies for picking the best platform to fit a real estate agent's marketing needs, as well as tools and resources to streamline posting to social media.
Surveys – A Brief Guide
Course # 49345
Instructor: Brandi Abercrombie
This class will equip real estate agents with knowledge for reviewing a survey and provide a checklist to assist with listing appointments including the proper execution of a T-47.
The Art of Keeping Customers for Life
Course # 46661
Instructor: Summer Swope
Repeat and referral business is every real estate agent’s dream, and it starts by providing value to customers before they leave the closing table. In this class, we will discuss personalized methods for keeping in touch regularly, creative ways to stay top-of-mind, and opportunities to help real estate agents be a hero in the eyes of their customers.
The Farm and Ranch Contract
Course # 49728
Instructor: Brandi Abercrombie
The purpose of this course is to teach the attendee when and how this contract should be used. The importance of party names, legal descriptions, and the implications of errors in various parts of the contract will be reviewed. Special attention will be paid to per acreage charges, tax prorations and rollback taxes and federal tax requirements.
*Qualifies for 1-hour TREC approved Contracts CE Credit
The Texas Homestead and Real Estate Transactions
Course # 49343
Instructor: Brandi Abercrombie
There is a lot to contemplate in a real estate transaction, and things aren’t always as they seem. This class will help explain why title companies sometimes will require people to sign documents that may seem like overkill. We will touch on homestead, valid liens, death and divorce in this hour long class sure to make you a better asset to your clients and be sure you also have all the signatures you need!
The Texas Title Commitment – Schedule A to D
Course # 49342
Instructor: Brandi Abercrombie, Summer Swope
In this class, we will walk through one of the most important documents in the real estate transaction - the commitment. We will review each Schedule to help real estate agents discuss potential restrictions or limitations with buyers along with what “survey coverage” is, and what the title policy will and will not cover. We will also talk about common issues found on a commitment that must be resolved before closing can take place.
*TREC Contract Changes – What’s New
Course # 49346
Instructor: Brandi Abercrombie, Summer Swope
This course will review and discuss specific changes to the TREC One to Four Family Residential Contract (Resale), Condominium Contract, Farm and Ranch Contract, specific Addendum changes, and several others.
Unmasking Real Estate Scams in Texas
Course # 47349
Instructor: Summer Swope, Lauren Blair
This one-hour class will cover real estate scams in Texas. Participants will gain valuable insights into identifying and preventing seller fraud and cyber fraud, as well as the role of Texas title companies and real estate agents in safeguarding real estate transactions from fraudulent activities.
Visualize Real Estate: Effective Video Marketing
Course # 49472
Instructor: Summer Swope
Participants will learn how to leverage the power of video marketing in the real estate industry. The session covers the impact of video, different types of video content, planning and creating engaging videos, distribution, and promotion strategies.